Arousal and Cognition: The Stimulation-Seeking Motive and Structural Effects in the Comprehension of Film
Marc T. Braverman, Frank H. Farley
ECTAJTRD Volume 26, Number 4, ISSN 0148-5806
Presents a study of comprehension as a function of the stimulation-seeking motive in relation to the degree of structure involved in information presented in film. The study indicates possible differential-encoding or information processing strategies between individuals, both high and low in the stimulation-seeking motive. (Author/JEG)
Braverman, M.T. & Farley, F.H. (1978). Arousal and Cognition: The Stimulation-Seeking Motive and Structural Effects in the Comprehension of Film. Educational Communication and Technology: A Journal of Theory, Research, and Development, 26(4), 321. Retrieved April 2, 2023 from https://www.learntechlib.org/p/168855/.
ERIC is sponsored by the Institute of Education Sciences (IES) of the U.S. Department of Education.
Copyright for this record is held by the content creator. For more details see ERIC's copyright policy.