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Effectiveness of PowerPoint-Based Lectures across Different Business Disciplines: An Investigation and Implications
ARTICLE

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Journal of Education for Business Volume 84, Number 4, ISSN 0883-2323

Abstract

The authors investigated business faculty members' degree of Power-Point (PPT) use across different functional areas in a business program and their use of specific PPT features. The authors also examined students' perceptions of PPT's effectiveness across different business courses (e.g., accounting, economics, management, business law, marketing). After discussing the findings, the authors offer practical tips for effectively using PPT. (Contains 3 tables.)

Citation

Burke, L.A., James, K. & Ahmadi, M. (2009). Effectiveness of PowerPoint-Based Lectures across Different Business Disciplines: An Investigation and Implications. Journal of Education for Business, 84(4), 246-251. Retrieved February 22, 2019 from .

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