Search results for author:"Cheng"
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T.H.E. Journal Vol. 33, No. 2 (September 2005) pp. 27–30
Online courses may not be for everyone. However, when eLearning is the only opportunity to receive education, it will be one of the instructor's responsibilities to ensure the eLearning experience is as compatible and comparable as possible to...
Online Journal of Distance Learning Administration Vol. 15, No. 1 (2012)
The marketing mix model was applied with a focus on Web media to re-strategize a Web-based Master's program in a southern state university in U.S. The program's existing marketing strategy was examined using the four components of the model: product,...
Students' Perceived Ease of Use of an eLearning Management System: An Exogenous or Endogenous Variable?
Journal of Educational Computing Research Vol. 33, No. 3 (2005) pp. 285–307
Five factors affecting student use of an eLearning management system in two Web-enhanced hybrid undergraduate courses are investigated using the Technology Acceptance Model (TAM). This research represents a causal relationship existing between...
Quarterly Review of Distance Education Vol. 4, No. 3 (2003) pp. 289–302
This directed qualitative research project concentrated on an instructional designer's expert qualities and their interrelatedness to interpersonal dynamics with faculty in terms of the role the instructional designer plays. The designer's personal...
System@use of WebCT in the light of the technology acceptance model: A student perspective (2003) pp. 1–166
This correlational inquiry, was designed to replicate the Technology Acceptance Model (TAM) and to further expand the TAM, using undergraduate students in two large sized ( N > 450) WebCT-enhanced hybrid courses at the University of...
TechTrends: Linking Research and Practice to Improve Learning Vol. 60, No. 3 (2016) pp. 226–232
Strategic management is expected to allow an organization to maximize given constraints and optimize limited resources in an effort to create a competitive advantage that leads to better results. For both for-profit and non-profit organizations,...